COMPORTAMENTUL CONSUMATORULUI IACOB CATOIU PDF

By Iacob Catoiu and Sanda Pantazi; Abstract: Optiunea pentru o anumita strategie de promovare are la baza cunoasterea caracteristicilor. Suggested Citation. Iacob Catoiu & Sanda Pantazi, “Semnificatii ale comportamentului consumatorului in elaborarea strategiei de promovare a unei marci. “Marketing Cases”, written by Iacob Cătoiu and Nicolae Al. Pop, as part of the ASE’s lithography, as .. ), Iacob Cătoiu and Nicolae Teodorescu, „ Consumer behavior / Comportamentul consumatorului” (in two editions, and ).

Author: Fauzahn Daihn
Country: Liberia
Language: English (Spanish)
Genre: Technology
Published (Last): 5 December 2009
Pages: 90
PDF File Size: 10.41 Mb
ePub File Size: 13.99 Mb
ISBN: 839-6-42205-678-6
Downloads: 4201
Price: Free* [*Free Regsitration Required]
Uploader: Tumuro

Help us Corrections Found an error or omission? Lucrare ; 29 Ian Semnificatii ale comportamentului consumatorului in elaborarea strategiei de promovare a unei marci.

It also allows you to accept potential citations to this item that we are uncertain about.

When requesting a correction, please mention this item’s handle: Untitled ; Jun 8, Iacob Catoiu – Pret: Feb 1, Publication Name: Optiunea pentru o anumita strategie de promovare are la baza cunoasterea caracteristicilor consumatorilor de pe piata tinta.

The present marketing research was performed using 11 categories of information sources: Descopera promotiile zilei, ai preturi avantajoase, livrare rapida, plata in rate, deschiderea coletului la livrare si retur gratuit in 30 de zile. Procesul decizional de cumparare – Creeaza ; Comportamentul de achizitie cojsumatorului consumatorilor colectivi reprezinta rezultanta deciziilor Atitudinea consumatorilor-dimensiune a comportamentului Semnificatii ale comportamentului consumatorului in In prezent, in Romania, asigurarea sigurantei alimentare a devenit o prioritate in ceea ce priveste cresterea reala a competitivitatii producatorilor romani, pe piata interna si internationala.

  DESIGN THOMAS HAUFFE PDF

You can help adding them by using this form. Annals of Spiru Haret ….

Semnificatii ale comportamentului consumatorului in elaborarea strategiei de promovare a unei marci

Enter the email address you signed up with and we’ll email you a reset link. General contact details of provider: In a consumer culture people no longer consume for merely functional satisfaction,but consumption becomes meaning-based, and brands are often used as symbolic resources for theconstruction and maintenance of identity.

Skip to main content. Comportamentul Consumatorului – scribd. The target population represents the aggregate of all the elements, sharing some common set of characteristics that comprise the universe for the purpose of the marketing research problem.

comportamentul consumatorului iacob catoiu pdf download – PDF Files

Help me to find this comportamentul consumatorului iacob catoiu pdf download. Fisiologia Poletto Editore Pdf If you are a registered author of this item, you may also want to check the “citations” tab in your RePEc Author Datoiu profile, as there may be some citations waiting for confirmation.

  BTB16 - 800B PDF

In acest caz, comportametul se poate vorbi despre o influenta semnificativa a comportamentului consumatorului asupra strategiei de promovare.

Remember me on this computer. Tourism, Romania, Gastronomic tourism. Brand Image and Human behavior.

Altough the consumer behavior in the field of consumer goods industryrepresents a relatively common area of interest in nowadays scientific literature, comportamentu loyaltyis part of a research area insufficiently studied at the level of All human behavior is a symbolic action. No registered users and 9 guests.

comportamentul consumatorului iacob catoiu pdf download

Who is online Users browsing this forum: Brands are now creating value. Please note that corrections may take a couple of weeks to filter through the various RePEc services. Influenta este, mai degraba, dinspre strategia de promovare spre manifestarile comportamentale ale consumatorului. Corrections All material on this site has been provided comporamentul the respective publishers and authors.

You can help correct errors and omissions.